Automated ticket mining bots can get around security measures designed to limit ticket purchases. These bots can hoover up hundreds of tickets within seconds of their release. The tickets then almost immediately appear at vastly inflated prices on resale websites.
In early 2017 Viagogo a secondary ticketing website was accused of “moral repugnance” for reselling tickets to an Ed Sheeran cancer charity gig for up to £5,000. An £85 seat to see Adele at the London O2 in 2016 was reportedly being sold online for £24,840.
The use of bots will soon become a criminal offence as part of a crackdown on resale websites. Touts who use bots to mine for concert tickets before selling them for massive profits – and blocking fans from seeing their favourite artists – will also face unlimited fines.
Ticketing firms must introduce tougher anti-bot measures and stronger enforcement of consumer rights laws. Presently, too much lip service is paid to the problem without any real steps being taken to combat it.
- Sky News
- Sky Sports News